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Got Milk
20th May' 2009Got Milk? is an American advertising campaign encouraging the consumption of cow's milk, which was created by the advertising agency Goodby Silverstein & Partners for the California Milk Processor Board in 1993 and later licensed for use by milk processors and dairy farmers.
The campaign slogan has become an international snowclone, probably because of its simplicity and succinctness. It appears in alternative versions on tee shirts, parody advertisements, and real advertisements.
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